woensdag 19 december 2007

Wikipedia versus Brittanica


For quite some time now the renowned encyclopedia and the web 2.0 application have been caught up in a fierce battle that refers to the overall fascinating discussion on the true impact of internet on our world. I don't want to end up writing down a long and difficult story about longtails and statistics so I made up this figure. It points out the trends that refer to the way of gaining and sharing knowledge before internet and now. Before knowledge was perceived and shared by few nowadays its far more democratic in which quantity is the most important dimension that makes it work (in other words you make things worldwide without any problem or costs) . Both ways seem to be able to come up with a simular level but the first one completly relies on the few. Although Brittancia claims that wikipedia contains more mistakes because of its structure Wikipedia is defenitely the winner in the end Does it make any sense?



vrijdag 7 december 2007

soundbite

Bejamin Barber (an American political theorist known for his 1996 besteller Jihad VS McWorld): "Civilisation in our era isn't an ideal or an ambition anymore its a videogame".

Fuck the music and the movie industry!

Do you remember that BIG campaign (banning Illegal Games and software), screw them!. Surely my energy can be used wiser but these sort of campaigns piss me off. Thank god for internet and the possibilty to share things, to share knowledge share information and share music!. These arrogant loaded weeners of the industry who come up with this shit are worried, very worried. With their money and influence they have managed to make downloading "Illegal". If thats illegal I would like to call out to everybody to become acriminal, please start downloading! .
I don't know if you ever seen MTV Cribs where nameless drummers of nameless bands showing their villa's, swimmigpools etc. I'd tell you who are they?, what's their real contribution to this world? Making a bit of music, thats hardly a real job isn't?. And whats wrong with this picture if you know there is poverty in the world. Or consider the salaries of movie stars earning a few million per movie. People becoming millionaires because they look good on screen? You have a hell of a job and you earn more than a million for it, go to hell is what I say. It's time for some reality in this world. It's time to download as much music and movies as you can. Its time to make a statement. In the end real artist, really talented people will make it anyway. Real popstars are worth paying for, are worth buying that CD, that ticket for the concert to see them life. In this perspective by downloading you will only make a contribution on shifting the talented from the non-talented. So go to http://www.acquisitionp2p.com/ (a great one) install the software and make your call, a call for quality, a call for freedom, a call for equality, a call for free stuff, a call for the new world order! Try and stop us, you bastards.

maandag 26 november 2007

Soundbite

Erik Vervroegen (one of the world's best Art director-president Exec CD TBWA Paris) :

"I think the secret is to always stay fresh and to not be bothered by things that have nothing to do with your job like money or internal politics. You'll be set free and the only thing you'll have to do in your life is do your best to make your work different. I have no fear, I have no debt, I have nothing. So, if something happens tomorrow and I lose my job, it's going to be OK, because I'm free and I'm still a child. It's these two things that are my secret: no money pressures and no power pressures. It will give you that BANG!"

for the interview click http://www.ihaveanidea.org/creatives/index.php?/archives/128-Erik-Vervroegen.html

donderdag 22 november 2007

Bacardi Made To Mix - Bass Bins

Smooth sexy add this is. Again ads like this press my point of the value of design. Adds like this aren't annoying to see because it temps you, its almost a short videoclip. It's short but clear and sound and vision is well integrated. Perfect use of the medium.

maandag 19 november 2007

Stategies on social networks

















Last week the Forresters Consumer Marketing forum 2007 started in Barcelona. Forrester spoke about social networking and according to Forrester the 5 important strategies to get advantage from these networks are:
  • Listening

  • Talking

  • Energizing

  • Supporting

  • Embracing

A open door I would say, but the examples given are refreshing. Like the Stormhoek case to prove the point of Talking. An African wineproducer sended wines to influentail bloggers with the request to have an opinion about them. It has been very succesfull, if you want to read more about the case check http://www.emarketingblog.co.za/2007/05/graham-knox-stormhoek-case-study.html

dinsdag 13 november 2007

clones are among us!


A giant step; that's how the The independant calls the results of the research centre of the Oregon Primate Research Institute. This amercian institution has been able to clone embryo's of adult monkeys. Even more eary, crazy, sick is that religious Clonaid institution that already claimed in 2002 to have cloned a human baby. Today you can read on their website that we have 13 alive cloned children today walking around on this planet. (scientific proof has never been delivered). Well just see and judge for yourself ....http://www.clonaid.com/news.php

vrijdag 9 november 2007

The evolution of the emoticon

The first symbol that has been used in written communication to add an emotion was introduced in 1912 (!) by Ambrose Bierce . He proposed "an improvement in punctuation — the snigger point, or note of cachinnation: it is written thus \___/! (it presents a smile)
In 1963, the "smiley face", a yellow button with two black dots representing eyes and an upturned thick curve representing mouth, was created by freelance artist Harvey Ball. It was realized on order of a large insurance company as part of a campaign to bolster the morale of its employees and soon became a big hit. This smiley presumably inspired many later emoticons; the most basic graphic emoticon depicts this is in fact a small, yellow, smiley face.
Emoticons actually derived from a guy (Scott E. Fahlman) who noted on a online bullitin board that people would post a humorous comment, but others would not get the joke. This led to countless flames and meaningless discussions. In other words communicating without emotions doesn’t really work.

Posted is this brilliant video from Gnarlz Barkley (cool song as well) which shows us the current proficiencies of the emoticon:-)

The Internet Stars Are Viral

Picked this up at he McCann belgium blog. This movie is a nice compilation showing us the amount of popular viral (most of them unbranded) content and reminds us also the amount of time we spend watching and forwarding them.

Psyop Animation for MTV HD

One of the best ads i have ever seen, perfect use of sound and moving images, too bad of the poor quality on youtube, check the link of psyop Tv on the right for a better version

Christiania, freedom rules!
















Christiania, also known as Freetown Christiania, but most commonly known amongst its inhabitants and visitors as "fristaden" or simply "staden", is a partially self-governing neighbourhood of about 850 residents in the centre of Copenhagen. Christiania has established semi-legal status as an independent community.
Christiania's Mission Statement: "The objective of Christiania is to create a self-governing society whereby each and every individual holds themselves responsible over the wellbeing of the entire community. Our society is to be economically self-sustaining and, as such, our aspiration is to be steadfast in our conviction that psychological and physical destitution can be averted." The result of this is something I had never seen before, If Pippi Langkous would have made children this is where they would have lived, respect and freedom for the individual , a creative atmosphere and a relief in comparison with the upcoming Vinex neigboorhoods

woensdag 7 november 2007

free running

Free running the new hyped extreme sports. The core based brands are lovin it. It derives from the fact these brands lost direction or is the other way around?. Either way I like it and could be well used for commercial purposes, its freedom, strong and healthy